emilly | (no subject)

I don't watch tv very often, and I can ignore ads for lollies and soft drink and cars as easily as the next 25 year old, but did ads for anti-smoking and various other government-type initiatives recently get harsher?
The new quit ad just made me cry.
It could be really really simple: they're quiet. The background noise is just background noise - even a busy airport terminal is much much quieter than the jingle for some car.
And they're more graphic: I'm thinking of the Work Safe ad with the guy working in a restaurant. I tend to look away and talk loudly until the screaming stops.
And so I notice these ads and random colourful noisy 30 second block just slips past me.

Still. I don't think you can use "very quiet, no dialogue, severe injuries" to sell a car. Actually I think the TAC used that formula to sell not driving earlier this year.

Now, etsy will make me spend money. And yet, I have self-restraint, so I'm just going to avoid it until the dollar isn't at 5 year lows.

Flat | Top-Level Comments Only

The Work Safe ads are right on the brink of too graphic, IMO. The first time I saw the restaurant kitchen one I couldn't believe it. Now the sound goes off the second either of them starts.

(Also, I know that's the *point*, that ignorance and insecurity lead to unneccessary tragedy, but the poor boy in the kitchen one must almost never have entered even a domestic kitchen in his life, if he'll lift a pot he suspects to be too heavy for him *anyway* without first checking his gloves' heat tolerance. *wibble* So unneccessary.)

Yes, they are certainly effective, and they are aimed at 15-20 year old who are supposed to be over stimulated, but LALALALALALA CAN'T HEAR IT

Do you want to go see burn after reading? my shout.